PlyTrim is a quality exterior trim product for the new and used home construction industry. This is a 10′ x 92′ fabricated tradeshow display design that I created to focus on the product, brand identity, and key slogan “Better than wood.” Simple and effective eye grabber for a quick paced tradeshow atmosphere. Like any sign or display where traffic is swift you only have a few moments to attract interest and tell a story. Simplicity and brand recognition are essential.